Wednesday, August 26, 2009

History of Maggi Noodles

History of Maggi Noodles
Maggi is a Nestle brand of instant noodles, soups stocks, bullion, sauces a and seasoning.

The original company came into existence in 1872 in Switzerland, when Julius Maggi took over his father’s mill. At that time during industrial revolution in Switzerland created factory jobs for women, who were therefore left with very little time to prepare meals.

Due to this growing problem Swiss Public Welfare Society asked Julius Maggi to create a vegetable food product that would be quick to prepare and easy to digest.

It was the first to bring protein rich legume meal to the market, which was followed by ready made soup based on legume meal in 1886.

In 1863, Julius Maggi developed a formula to add taste to meals, which later paved the way for Maggi and other easy to make food products. Apart from two minute noodles Maggi also offers a range of product.

However in India it was launched in 1980s by Nestle group of companies. Maggie had merged with Nestle family in 1947.

Today, Maggi is particularly well known in India, New Zealand, Australia, Malaysia, Pakistan, Nigeria, the Philippine and Singapore for its instant Maggi noodles. (Maggi mee).
History of Maggi Noodles
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